National Newspaper Association

Protecting, Promoting and Enhancing Community Newspapers Since 1885

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Advertising / Sales

Great ideas and concepts for bolstering your ability to attract and serve advertisers.

Public notice resources

Public notices in newspapers are part of the three-legged stool of government accountability. Public notices help to inform the public on activities by the government and other public entities. ...

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Roswell UFO controversy was a local story

Jul 1, 2025

When a New Mexico farmer discovered what he thought was a UFO crash in his pasture, authorities turned to the local newspaper and put a sleepy western town on the map

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Partner webinar: Taking Local Businesses Online

Jun 17, 2025

Local businesses need websites. You need an easy and affordable digital marketing solution. 

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Programmatic On Point: Percentage of Spend Going To Effective Ad Impressions Up Significantly

Jun 17, 2025

As programmatic advertising spend approaches the $200 billion mark, likely by next year, there’s little remaining doubt that programmatic automation is a world worth every publishers’ time ...

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Newspaper growth impossible? Don’t even get me started

Jun 1, 2025

Over the years, many of the biggest names in the business world called for my assistance after reading about my work with PDFs. 

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Who wouldn’t enjoy recognizing their favorite teacher?

Jun 1, 2025

This is a guaranteed sales success story for Shaw Media, of course, but its obvious appeal can easily be transferred to the smallest community and newspaper in any market! After all, who doesn’t ...

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Register Now: Ryan Dohrn's 2025 Media Sales Playbook: AI, Referrals & Time-Saving Strategies

May 22, 2025

Learn how AI is reshaping sales research, why LinkedIn is essential, and how to craft winning sales emails. Discover time management hacks, the power of referrals, and how to leverage your clients' sales ...

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Webinar: How To Price and Package Digital Advertising and Sponsored Content in 2025

May 21, 2025

You’ll learn: How much your digital advertising should cost; how to sell digital for real money, not “digital dimes”; how to build packages for mom/pops AND $100k whales. 

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Webinar, How to Make Community Content a Significant Monetization Channel

May 15, 2025

Join Hyperlocal News Network (and TAPinto) founder Mike Shapiro for an insightful webinar on Thursday, May 15, 11 a.m ET/10 a.m. CT/9 a.m. MT/8 a.m. PT, on how local news publishers and media ...

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