National Newspaper Association Foundation
Promoting news literacy, protecting the First Amendment
and enhancing the capabilities of community newspapers
Advertising / Sales
Great ideas and concepts for bolstering your ability to attract and serve advertisers.
Annual readership survey confirms community newspaper readers are voters
Aug 29, 2019
PENSACOLA, Florida — Newspaper readers are voters, and the National Newspaper Association’s annual readership survey of more than 1,000 people from rural and urban communities across the country ...
It's time to get back to business
Feb 16, 2021
The reopening of 2021 is coming, and businesses need local media's help to bounce back. Are you ready to deliver?
Advertisers’ blind spots
Feb 1, 2021
The term “blind spots” has become popular in today’s business environment. It refers to significant things that are not acknowledged or given fair consideration by management. Outside ...
Find the right mascot and put him to work
Feb 1, 2021
The right mascot can engage readers, make your business more personable and resonate with your audience.
NNA MEMBER ALERT: Monitor ad copy for the Sunday 'Big Game'
Feb 1, 2021
It may not be used in promotional or advertising copy without written consent of the NFL. Advertisers who wish to run promotional copy around the Sunday game must use less direct references like the “Big ...
Innovative newspapers combine strong print and savvy digital for a hard-to-beat package
Jan 25, 2021
These are unusual times we are going through and, while there is always a need for good newspapers and good news coverage, this is also a time when businesses are looking for innovation and creativity ...
Magazines represent money left on the table if your newspaper isn’t providing one regularly
Jan 12, 2021
Part of being the ad professional is also creating unique and different opportunities to advertise a merchant’s products and services. That’s when our role as newspapers must be stretched to ...
2021: SAVE YOUR CLASSIFIEDS with these simple ABCs
Jan 6, 2021
Selling a product by saying EVERY reader will see it before they even see the front page is a HUGE advantage.
Get creative using your classified software
Jan 6, 2021
For both print and your website, let your systems work for you to reduce labor costs and increase your revenue. Reimagine how you manage your sections for obituaries and calendar events
