Publishers' Auxiliary Stories

Publishers’ Auxiliary Digital Edition by E-Type Services

The National Newspaper Association, in partnership with E-Type Services, is making Publishers' Auxiliary available in an interactive online version.

Local elections may be influenced by outsiders

April 11, 2014

Politics, government budgets, crime, drugs, food and good journalism were among the many topics examined recently on The Rural Blog, at Here’s a look at some of them, with links to the blog items.

Publisher says serial story is effective in reaching young readers

April 11, 2014

Smithfield (VA) Times Publisher and Editor John Edwards said he has never had the resources to implement an effective Newspapers In Education project for his 5,500-circulation paper, but this year he decided to use the National Newspaper Association’s Reading Across the Nation project in an effort to reach school children.

Community publisher commits to new press, facility

April 11, 2014

In the early years, most community newspapers printed their own papers. When large groups started to buy up the smaller papers, printing facilities were closed and central plants came online to handle the jobs.

Print publications are here to stay

April 11, 2014

Upton Sinclair wrote, “It is difficult to get a man to understand something when his salary depends upon his not understanding it.”

Digital print opens new doors for newspapers

April 11, 2014

Changes in consumer habits and preferences are driving significant changes in the newspaper industry. Many people now embrace a combination of print and online news, and are blending their consumption of targeted local content with national or global content. As a result, newspapers and the companies that publish them are facing a fundamental business transformation that presents a variety of new opportunities. 


Small-space advertisers help you sink or swim: Affordable Color

April 11, 2014

I run Ken’s Pet Emporium and I’ve been a faithful advertiser in your newspaper for 30 years.

‘I am a big believer in investigative journalism’

April 11, 2014

Seth Tupper is on a roll. On March 13, Tupper stood before a roomful of newspaper publishers and CBS newsman Bob Schieffer at the National Press Club in Washington to receive the Public Notice Resource Center’s inaugural Public Notice Journalism Award. (See the story on Page One of this issue.) Schieffer was there to deliver a keynote address.

NNA board endorses project to help war memorial foundation

April 11, 2014

The National Newspaper Association board of directors voted to endorse a project being conducted by the Vietnam Veterans Memorial Fund, coordinating efforts with state and regional press associations to help locate photos of military personnel who died during the Vietnam War.

Pub Aux Live Hats in the ring: A success for political advertising

March 26, 2014

The Political Season Is On! The sure-fire political advertising module: offer your candidates an easy sell, prime placement feature.

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